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Retail · Private Label · Foodservice

Breakfast Cereal Supply Programs

Bowls of breakfast cereal and loose grains on a dark slate surface under warm directional light.

ALPHATRADE supplies ready-to-eat breakfast cereal programs in retail cartons and single-serve formats: honey rings, crisped rice and raisin bran flakes, fortified with eight vitamins and minerals. Recipe, pack format, case configuration and destination-market labelling are aligned before order.

For importers, distributors, retailers and private-label buyers.

Reference configuration

Raisin bran flakes — retail carton, 250 g (8.8 oz)

This reference configuration illustrates a retail program in the 250 g carton, twelve units per case. Recipe, pack format, case configuration and labelling are confirmed for the selected program.

Plain white bowl heaped with raisin bran flakes and raisins, shown against a plain background.

Technical dossier

Indicative technical specification — selected program

Final product specification, nutrition declaration, packing configuration and supporting documentation are confirmed for the selected program before order.

Product & description

Product & description, reference configuration
ProductCrisped rice breakfast cereal
CategoryReady-to-eat breakfast cereal, fortified
IngredientsRice flour, wheat flour, whole grain oat flour, sugars (sugar, barley malt extract), salt, added vitamins and minerals
AppearanceEvenly toasted crisped grains, uniform in size and colour
TextureLight and crisp, free from soft or scorched pieces
Serving basisAll declared values are per 30 g serving

Allergens

Allergens, reference configuration
ContainsBarley, oats and wheat
Raisin bran varietyAdditionally contains sulphites
Honey ring varietyMay contain wheat
DeclarationFull allergen statement is confirmed against destination-market labelling rules before order

Fortification, per 30 g serving

Fortification, per 30 g serving, reference configuration
Iron4 mg
Thiamine, vitamin B10.6 mg
Niacin, vitamin B31.5 mg
Vitamin B60.175 mg
Folate20 micrograms DFE
Pantothenic acid, vitamin B50.5 mg
Magnesium50 mg
Zinc1 mg

Compliance & logistics

Compliance & logistics, reference configuration
GMO · irradiationNot from genetically modified organisms; not treated with ionising radiation
AdditivesNo artificial flavours, colours or preservatives
Shelf life12 months from date of production
StorageStore in a cool, dry place away from direct sunlight and strong odours
Minimum orderBy agreement

Typical values per 30 g serving

Nutrition per 100 g, reference recipe
Energy100 kcal
Fat0 g
of which saturates0 g
Carbohydrate23 g
of which sugars7 g
Fibre0 g
Protein2 g
Sodium280 mg

Quality & compliance

Current product and facility documentation is confirmed for the selected program and destination market. Supporting certificates, specifications and analysis documents are provided to qualified buyers on request.

Documents available on request: Technical Data Sheet, nutrition and allergen declaration, Certificate of Analysis, applicable certification and registration documentation, and shipping/commercial documents.

Target parameters shown for crisped rice cereal. Each variety follows its own specification and nutrition declaration: the raisin bran carries 3 g of fibre and declares sulphites, and the honey ring variety carries a lower sodium level. Values are confirmed for the selected program.

Cereal varieties

Three documented varieties

Recipe, pack format, case configuration and labelling are confirmed for the selected supply program.

Unbranded product illustration: Honey rings

Honey rings

Corn and oat rings

Toasted rings in a honey coating, the lowest sodium of the three varieties.

Unbranded product illustration: Crisped rice

Crisped rice

Rice, wheat and oat

Light crisped grains for retail and private-label breakfast ranges.

Unbranded product illustration: Raisin bran flakes

Raisin bran flakes

Wheat bran with raisins

Toasted bran flakes with seedless raisins, 3 g of fibre per serving.

All three are fortified with eight vitamins and minerals and carry a 12 month shelf life in the 250 g carton. Further varieties are assessed against a current producing-site specification before they are offered.

Wider cereal range

Also available by program

Listed as text rather than product cards. These lines are confirmed against a current producing-site specification before they are offered.

Ready-to-eat cereals3 products

Recipe, pack format and case configuration follow the producing site and the agreed program.

Ready-to-eat cereals: product and format details
ProductDescription
Corn flakesToasted corn flakes, retail and private label
Frosted flakesSugar-frosted corn flakes
Toasted oat ringsPlain toasted oat rings
Instant oats3 products
Instant oats: product and format details
ProductDescription
Instant oat sachets, naturalSingle-serve sachets, unflavoured
Instant oat sachets, apple and cinnamonSingle-serve flavoured sachets
Instant oat sachets, maple and brown sugarSingle-serve flavoured sachets

Availability and recipe follow the producing site and the agreed program.

Request the current range

Packaging options

Indicative packaging options

Formats, case configuration and availability are confirmed for the selected program.

Neutral packaging-format illustration: Retail carton

Retail carton

250 g (8.8 oz)

Channel
Retail · Private label
Units per case
12 units per case

Printed carton with an inner liner bag, the reference retail format.

See varieties
Neutral packaging-format illustration: Retail carton

Retail carton

397 g (14 oz)

Channel
Retail · Export
Units per case
10 units per case

Family carton sized for North American retail shelves.

See varieties
Neutral packaging-format illustration: Retail carton

Retail carton

510 g (18 oz)

Channel
Retail · Export
Units per case
12 units per case

Larger family carton for value and club retail programs.

See varieties
Neutral packaging-format illustration: Instant oat sachet

Instant oat sachet

Single-serve

Channel
Retail · Foodservice
Units per case
Per program

Sealed single-serve sachet for instant oat lines, cased to program.

Request a quote
ContainersPrinted folding cartons with an inner liner bag; sealed single-serve sachets for the instant oat lines.
Case & palletTwelve units per case in the 250 g format, 33 cases per pallet, eight cases per layer and four layers high.
Shelf life12 months from date of production, in unopened packs stored as specified.
Label & artworkBuyer artwork or coordinated private-label development, with nutrition and allergen panels set for the destination market.

Private label

Private-label breakfast cereal programs

Recipe, carton size, inner bag, case configuration, label and artwork are configured under your brand, with the nutrition and allergen declaration set for the destination market before the first shipment.

  1. 01

    Recipe & format

    Cereal recipe and carton size assessed for the target channel and shelf.

  2. 02

    Carton, case & artwork

    Carton, inner bag, case configuration and artwork coordinated for the brand.

  3. 03

    Declaration & approval

    Nutrition panel, allergen statement and labelling reviewed for the receiving market before order.

  4. 04

    Delivery planning

    Dispatch planned dry and palletised, protected from crushing and moisture in transit.

Supply execution

Supply execution, aligned before shipment

  • Recipe and pack confirmationCereal variety, carton size, case configuration and label confirmed for the selected program.
  • Declaration reviewNutrition values, allergen statement and fortification levels reviewed against destination labelling rules.
  • Pallet and container planningPallet configuration and container loading planned per format and route, and confirmed with the producing site before booking.
  • Shipment coordinationLoading, documents and delivery coordinated with the buyer. Samples are arranged once the program, specification and commercial terms are agreed.

Cereal programs are planned for the agreed recipe, carton format and destination labelling requirements, with the nutrition and allergen declaration aligned before shipment.

Ready to discuss your breakfast cereal program?

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